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How To Sell On Gumtree in 2024: Fast Money-Making Guide!

handmade jewellery

from the Gumtree Team

11 Sep 2015 4 mins read

With such a keen focus on sustainability and an increasing interest in the circular economy, more and more Australians are turning to online marketplaces to buy, sell and trade second-hand items. 

In 2022, Gumtree found that the total estimated value of the circular economy in Australia was a whopping $62 billion; while the average figure each Australian could make by selling their second-hand items is valued at almost $7000.

The good news for sellers? 80% of Australians are actively changing the way they consume goods to lessen their impact on the environment, meaning it’s a great time for you to begin selling your unwanted possessions and start making some extra cash – especially at the start of the new year in 2024. This makes Gumtree one of the best places to sell your used goods online. 

Read on to discover how to sell on Gumtree in 2024 with our fast money-making guide and just how simple it is to start selling your unwanted items online through creating a compelling and eye-catching ad listing.  

How to Make Money Selling Second-hand Items Online

mobile photo of shoes

One of the best ways to sell your unwanted possessions is through an online marketplace like Gumtree. It gives you access to tons of buyers in and around your local community who might just be looking for the exact item you’re selling! 

So if you want to be one of the savvy sellers who are making extra cash by selling second-hand items online, then you need to find some unwanted goods around the house to sell. 

Identifying Things to Sell

It may help to make a list of all the items around your house that you don’t use anymore. Where possible, include details such as how much you bought them for and what condition it’s in.

We know. Sometimes it can be hard to part with something you’ve had for a long time. But if you haven’t used the item in years, or can’t think of a practical way to use it any time soon, then maybe it’s time to say goodbye and give it a new home.

Researching the Item Value and Demand

Now that you’ve got some things to sell online, take the time to look up the going rate of other similar items and how quickly those items are moving. This will help you to give your item a reasonable and realistic price that people are willing to pay. It will also help you negotiate transparently if someone gives you an offer that is less than your selling price.

This is also a good time to research how to sell on Gumtree from other people that are displaying their items. Think about what makes their ads attractive, and whether you would consider buying their item based on their ad listing. 

How to Create the Best Gumtree Listing

All item listings are not created equally. It’s critical to create a top-notch item listing that will get buyers’ attention while answering all of their questions preemptively. Here are some of our top tips on how to create the best Gumtree ad listing and get ready to start selling. 

Take High Quality Photos

Women taking pictures of clothes

If you want to sell your second-hand belongings online, then taking good quality pictures from different angles is an absolute must. Good quality photos can increase the chance of selling your items, not only faster, but for a better price. Whether it’s a pre-loved couch or a vintage jacket, help the buyer imagine what the item will look like when they’ve got it in their own hands.

Remember these four tips when taking photos of your items to sell online:

  1. First, make sure your items have been cleaned so that they look their best in your photos.
  2. Use bright or natural light so that the pictures are easy to see.
  3. Take multiple photos from different angles, showcasing the item in different positions so that your buyers have a clear idea of what the item really looks like.
  4. If it’s an item to be worn, such as a hat or a dress, consider having someone model the item to capture the buyer’s attention.

Be Descriptive

When selling used goods online it’s important to be as descriptive as possible. Buyers will want to know all the details before they commit to a purchase. If they have questions, they will ask, but you can save everyone time by including as much information as possible in your listing description.

Not sure how to start describing the item you want to sell? Here are a few starting points:

  1. What are the features of the item (e.g., materials, dimensions, colour, age)?
  2. What is the history of the item?
  3. Why are you selling the item?
  4. What did you originally pay for the item and how long have you owned it for?
  5. Some people may also find it helpful to know if the item has come from a home with pets.
  6. If you want to go above and beyond, try to sell the benefits of this item to make your ad more personal and inviting.

Remember, being as descriptive as possible can help to get you the best price.

Be Honest

It should go without saying that you should always be honest in all of your business transactions. Avoid overpromising on your items, and this can help make the selling experience as simple and easy as possible. Buyers will be unhappy if they discover the item has not been described correctly on your ad listing, which could lose you a potential sale.

Second-hand Selling Etiquette

Phone text reply

Selling your second-hand items online is all about interacting with others in a polite, friendly and cooperative way. When you keep this in mind, it can make the online selling process simple and enjoyable. We’re here to help guide you through a few dos and don’ts if you’re looking to sell items online.

Respond to Messages Quickly

After you’ve created your fantastic ad listing, you need to make sure that you respond to any buyers’ queries as quickly as possible. Otherwise, the buyer may lose interest and you could miss out on a sale.

The My Messages tab on the Gumtree website or app is an easy and private way to communicate with potential buyers. It also allows you to keep track of the amount of buyers you have or learn as quickly as possible if your contact is no longer interested.

Handling Questions

If a buyer has questions about the item, then make sure you answer them all honestly to the best of your availability.

Sometimes, a buyer may want to know about something additional–such as whether or not you can ship the item to them. 

It’s up to you whether you want to ship the item or not, and whether or not you are happy to pay the shipping costs or want the buyer to cover this cost. The most important thing to remember is to always communicate clearly so that you and the buyer are both on the same page.

If you want the buyer to cover the shipping costs, give them an idea of the cost involved. You can get an approximate idea of the shipping costs with an online shipping calculator. If the buyer agrees to the price, then make sure you receive their payment first before you ship the item. 

Of course, if you’re more than happy to ship an item to a buyer then make sure you include this information in your ad listing and mention whether you can cover the shipping costs or you’d like the buyer to do so. 

Be Upfront About Negotiations

You may have seen the acronym ‘o.n.o.’ on some ad listings. This stands for ‘or nearest offer’, indicating that the price is negotiable. If you’re happy to negotiate a price with your potential buyers, then make sure you add this information to the job listing. However, if you’re not open to negotiations, then it’s equally as important that you include this in your listing so people are aware that only the asking price will be accepted. Sometimes, ad listings will include the phrase ‘no offers’ as a shorthand to indicate that the price is non-negotiable.

If you are open to negotiating the price when selling on Gumtree, then make sure you decide beforehand on a price you don’t want to go below. This can help to keep your negotiations with buyers flexible.

Cash or Transfer?

Again, being upfront about which method you prefer will help to smooth the selling experience for both parties. You can include this information in the ad listing, but just remember not to add any personal information (like your bank details) on the ad itself. 

Arranging to Meet with the Buyer

The buyer has contacted you and offered to purchase the item for an agreed-upon price. Now, it’s time to meet up with them so you can trade your unwanted items for cash. 

Here are a few simple rules on how to sell on Gumtree to follow to ensure that your meeting goes smoothly and everyone can leave feeling like they got the better deal! 

  • Clear communication: Communicate clearly with the buyer where and when you want to meet them. 
  • Set boundaries: It’s a good idea to establish boundaries here to avoid any awkwardness or miscommunication. For example, if you don’t want the buyer to come into your home, then tell them you will meet them out the front of your house. 
  • Be on time: If you’ve established a time and place, then make sure you’re on time. There’s nothing worse for a buyer than arriving at a meet-up only to discover the seller is running late or is unavailable altogether. 
  • Offer some advice on getting to the meeting spot: If you’re meeting them at home, and your house is difficult to find or has limited parking, let the buyer know this in advance and give them some tips to make the trip easier. 
  • Follow up: If you haven’t heard confirmation from the buyer after you’ve suggested a time and place to meet, don’t be afraid to follow up with them to double-check that they’re still interested.

Allowing the Buyer to Examine the Item

It’s perfectly reasonable to expect the buyer to want to inspect the item to ensure it matches the listing description. 

Depending on the type of item you are selling, the buyer may want to see it in its working condition. For example, if you’re selling a phone, you should make sure the battery is fully charged so the buyer can check that all the expected functions are working. And if you haven’t used the product previously and are unsure how it works, then let the buyer know this in advance so they don’t have any expectations for you. 

What if the Buyer Wants to Negotiate a Lower Price?

So, you’ve listed your second-hand item online, and a potential buyer shows up to inspect it. They seem interested, but then try to negotiate a lower price than the one you initially agreed upon. Some people may find this uncomfortable and even a little intimidating, but we have a few easy tips to share when it comes to negotiating, whether it’s on the spot or before you’ve agreed to meet up. 

  1. Stay polite and respectful: Your first response should always be to stay polite and respectful. A friendly demeanor can go a long way, even if you’re not willing to lower your price. Maintaining a positive tone can ensure the conversation is productive.
  2. Listen to their reasons: Sometimes, buyers might have valid reasons for wanting a lower price. Maybe they noticed a small flaw during the inspection that you missed in your listing photos, or they found similar items at a lower price elsewhere. Take a moment to listen to their concerns and see if there’s a compromise that can be reached.
  3. Know your bottom line: It’s important to have a clear understanding of the lowest price you’re willing to accept. This prevents you from making hasty decisions in the heat of the moment. If the buyer’s offer doesn’t meet your minimum, then explain your position and your reasoning. 
  4. Highlight the item’s value: Everybody wants a bargain. But if the buyer is lowballing your price, take the opportunity to highlight the value of your item. Remind them of its condition, any unique features or accessories included. Then take the opportunity to explain why your asking price is fair and competitive based on these factors.
  5. Take your time: Don’t rush into a decision. If the buyer is pressing for a quick answer, it’s okay to take your time to consider their offer. You can politely say that you need to think it over before making a decision.
  6. It’s OK to decline their offer: In some cases, a buyer’s offer may be far below what you’re willing to accept. If this is the case, then don’t be afraid to decline their offer and walk away from the sale. There are plenty of potential buyers out there, and the right one is sure to come along.

How to Sell Second-hand Items on Gumtree

If you’re a first-time seller on Gumtree, then don’t worry. Getting your seller profile set up on Gumtree is simple. Follow these 4 easy steps to begin selling your second-hand items online for free with Gumtree:

  1. Create your account: First, create your account. You’ll then receive an email to your nominated email address, which will allow you to activate your Gumtree account.
  2. Create your ad: Great! Now your account has been set up and you can start selling online on Gumtree. To post an ad, just click on the green button that says ‘Post an ad’. 
  3. Describe your item: Next, you’ll be prompted to choose what kind of item you’re selling. Select the type of item it is, enter the item’s name (hint: remember to be descriptive) and then provide your photos and the item description. 
  4. Post your ad: You’re now ready to post your ad on Gumtree! You can post it for free, or you can choose a bundle or individual add-ons to help boost the chances of your item selling. 

And who knows? If you find you have a knack for selling items online, you might even decide to open your own online store.  

Get Ready to Start Selling Your Second-hand Items Online!

If you’re looking for the best place to sell your second-hand items online then you’re in the right place. 

With millions of users all over the country, Gumtree is one of the most popular online marketplaces in Australia. Reach a massive audience of potential buyers by creating ad listings online with Gumtree, and look forward to selling your items and making some extra cash. 

So what are you waiting for? Now you know how to sell on Gumtree! Join the millions of Gummies already selling and buying online for free!