Toyota pricing and information

Average Toyota price: $14,601

This chart shows the average price of a used Toyota for sale over the past 90 days. The current average price for a Toyota for sale is $14,601. This has increased by 35.05% since the previous month.

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Toyota models

Toyota models review

  • Pros
    • Good economical cars
    • Technologically advanced
    • Good ride
    • Roomy
  • Cons
    • Plain styling
    • Underpowered small engines

Toyota history

Toyota's History

The Toyota Motor Corporation was established in 1937 by Kiichiro Toyoda and began developing its operations here in 1958. The first vehicles to roll off the Toyota production lines were the A1 car and the G1 truck in 1935. The public didn’t have much appetite for the A1 but the commercial G1 took off. These initial vehicles were prone to breaking down, and Toyota would often send out the designers and engineers to repair them. This was a way of discovering the problems and maintaining customer confidence.

Although the company was known as Toyoda to start with, in 1937 it was changed to Toyota as it sounded better and only required 8 brush strokes, considered a lucky number in Japan. The company also felt that the meaning of Toyoda, ‘fertile rice paddy’ sounded like it had more to do with agriculture than car manufacturing.

After the war, Toyota’s first cars were the small Toyopet SA in 1947, which resembled a VW Beetle; the Toyopet Master, Crown, and Corona were to follow soon after. In 1957, they tried to break into the American market, but the car’s name and its toy and pet connotations meant it was short-lived there.

The first cars imported here were the Land Cruisers used in the construction of the Snowy Mountains Hydro Scheme. Ultimately, this led to the building of an assembly plant in Port Melbourne in 1963, where the Toyota Tiara was put together.

The US ‘Chicken Tax’ of 1964 added to the cost of cars’ export costs, so they decided to open factories in the US. The fuel crisis of 1973 played nicely into the hands of Toyota, especially in the American market, where there was suddenly a clamouring for small, easy, and inexpensive cars. The competition tended to provide poorer quality entry-level cars, and the quality Toyota cars were a hit.

A second plant at Altona, Victoria, acquired in 1973 through buying out British Leyland shares, gave the company further production capacity here, and they started to develop engines and gearboxes. Australia Toyota then started to export cars, amongst the first were the Corona cars.

In the 1990s, the company expanded its range to include other vehicles outside of their normally compact car range. They rapidly added some full-size vehicles, and towards the end of the decade, they also had 4x4s, sports cars, and hybrids too. Production was also scaled down at Port Melbourne with the majority of work being transferred to Altona.

By 2006, all production had ceased in Port Melbourne and was transferred to Altona, and the construction of the Aurion took over from the retired Avalon model. In 2010, Toyota Australia announced plans to build the new Camry Hybrid at the plant.

Overview of Toyota models

Overview of Toyota's Models

As many Toyota cars were built here, there was an automatic market for the likes of the Tiara and Corona. The 1970s saw interest in the Celica, Corolla, and Crown. Marques like the HiLux, Land Cruiser, and Camry were well established in the 1980s, and the developments in the 1990s added to the range with the Supra, Vienta, and Seca.

The current Toyota models include the Yaris, Prius, Corolla, Camry, and Aurion car range, of which a number of these are available as hybrid cars, namely the Prius range and the Camry. They also have a good selection of 4x4 vehicles; the bestselling amongst them are the RAV4, Cruiser, HiLux, and LandCruiser 200. The ute vehicles are good durable and sturdy commercial vehicles with versions of the HiLux and LandCruiser 70, along with specialist utes, the Tarago and Coaster.

Toyota is one of the largest car producers in the world and a popular brand here, taking over from the home-grown talents of Holden as the most favoured marque. The Camry and Corolla are perpetual favourites, regularly topping the car sales lists. The Prius is also the leader in the hybrid market, while demand for rugged ute and 4x4s sees high sales for the RAV4 and HiLux cars. Families looking for a reliable, cheap to run car are naturally drawn to the small, hatched Yaris.

Toyota's competition

Toyota's Competition

Toyota’s market share as one of the biggest automobile producers makes them a target for all manufacturers. As they are active across the classes, there isn’t a car company that at some point wouldn’t consider them a rival.

The Toyota Lexus range ably competes with the class of BMW and Mercedes Benz as well as the premier marks of Nissan, Honda, and Mazda. The family cars, Yaris and Corolla, are regularly compared to Holden, Ford, Hyundai, VW, and other Japanese imports. The Land Cruiser shook up the market and made Land Rover reassess their position.

Toyota says, ‘Nothing is so good that it can’t be made better.’ They have acknowledged this throughout their history and always attempt to improve design, styling, and technology while keeping an eye on the customer.

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