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GENDERSELL Selling to the Opposite Sex ~ Judith C. Tingley HC/DJ
$15.50
Brand new red hardcover with gold imprinting to spine, and glossy dustjacket, pages are unmarked throughout. Includes a bibliography and index.
174 pages, first edition, Simon and Schuster, copyright 1999. The photograph forms part of the description.
GenderSell is the first book to offer specific techniques on overcoming the single greatest barrier to effective sales - selling to the opposite sex. Despite the fact that women make approximately 85 percent of the purchasing decisions on most products and services and constitute more than 25 percent of today's sales force, nearly all relevant books have been written by men for men in sales about selling to men.
Now, at long last, Judith C. Tingley and Lee E. Robert bring you this essential guide, based on extensive research, including their own Sales Preference Survey, conducted with more than 600 participants. They answer important questions such as: What quality do customers say they like most about men in sales and why? What characteristic do they think is strongest in female professionals? Is the timing of the close different with male and female clients? Using detailed examples and provocative case studies, the authors offer specific techniques to allow sales professionals to increase their revenues, profits, and overall success.
All items have been cleaned with a disinfectant solution for your protection. Can be picked up from HILLARYS (any time) OR NOLLAMARA (school hours), or will post. To see all my current listings, click on my name: Riverdancer.
174 pages, first edition, Simon and Schuster, copyright 1999. The photograph forms part of the description.
GenderSell is the first book to offer specific techniques on overcoming the single greatest barrier to effective sales - selling to the opposite sex. Despite the fact that women make approximately 85 percent of the purchasing decisions on most products and services and constitute more than 25 percent of today's sales force, nearly all relevant books have been written by men for men in sales about selling to men.
Now, at long last, Judith C. Tingley and Lee E. Robert bring you this essential guide, based on extensive research, including their own Sales Preference Survey, conducted with more than 600 participants. They answer important questions such as: What quality do customers say they like most about men in sales and why? What characteristic do they think is strongest in female professionals? Is the timing of the close different with male and female clients? Using detailed examples and provocative case studies, the authors offer specific techniques to allow sales professionals to increase their revenues, profits, and overall success.
All items have been cleaned with a disinfectant solution for your protection. Can be picked up from HILLARYS (any time) OR NOLLAMARA (school hours), or will post. To see all my current listings, click on my name: Riverdancer.
- Date Listed:14/02/2019
- Last Edited:18/08/2021
- Condition:New
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